February 21, 2006
This is pretty brilliant, actually
Just saw a telecast version of this print article on Foxnews, "Cruisin' For Cash"; a small town (Littleton, Massachusetts) police chief, John Kelly, is using carside adverts - no tax money - to fund his police cruisers:
The chief says he felt he had little choice but to take an unusual, much-criticized step to upgrade his patrol cars. He’s selling advertising space on the quarter panels and rear bumper of patrol cars to pay for the new wheels.12 grand a year for three years earns a local business the right to put a banner ad on the back and sides of a town police car. This allows Kelly to buy all new lights, sirens, radios, scanners, shotgun and assault rifle racks, and an on-board law enforcement laptop computer. Plus, it covers the entire cost of the vehicle lease. A local grocer, Donnelans, bought space to pay for the first new cruiser.
Brilliant, and if someone proposes yet another obnoxious bond measure (or tax) in my town in California, I'll point them to this example as a superior alternative. Posted by Russell Whitaker at February 21, 2006 05:08 PM | TrackBack
Comments
That is pretty cool, actually. The cop deserves a citation. I cannot begin to imagine the police in Britain copying that.
Posted by: Tom on February 22, 2006 01:00 AMPost a comment
